Services / SEO

Honest SEO campaigns developed to exceed your business goals.

Modern SEO is all about showing, proving and being the best. We work with you to combine our expert SEO knowledge and technology with your expertise to produce market leading organic search results.

SEO Strategy

Going beyond best practice takes experience. Our SEO and strategy teams average 10 years in the industry producing SEO strategies for leading brands across all niches spanning the globe. We explore your sector, your business and your goals to build a tailored strategy for your organic search success.

Technical SEO

Our senior SEO team are all adept at technical SEO having held senior technical SEO positions in some of the UKs best SEO agencies. This knowledge and experience allows us to craft thorough technical strategies, converse with technical stakeholders and ultimately get work done that moves the needle on your SEO goals.

Content SEO

Anyone can write words but understanding what content has value requires expertise. Our SEO and content teams are well versed in getting the most out of content. Through thorough SERP, topic and intent analysis combined with your expert knowledge we empower your content creators to craft performant content that fits for your brand, your audience and your SEO.

Off-page SEO

The right links really do matter but getting the right links is hard. Our SEO, digital and traditional PR teams work together with our creative studio and you to produce content worthy of discussion, coverage and links that are both on topic and on brand.

E-commerce SEO

E-commerce brings a whole other range of challenges when it comes to SEO and strategy. Our SEO team have worked extensively with all major e-commerce platforms from heavily customised Magento and Shopify to Salesforce Commerce Cloud (we can’t stop calling it Demandware) and Adobe.

SEO Migrations

Our SEO migration process has been honed through over 100 successful migrations and is flexible enough to cover any technology, time frame and schedule. Need us to write and optimise your HTAccess? We have you covered. Migrating at 3am? We will be there.

Training, In-housing & Bespoke Consultancy

We are passionate about SEO and sharing that passion with others. We offer bespoke training for in-house teams of any size, assistance with internal recruitment, expert review and flexible or interim engagement to fill any gap you may have.

Our SEO Manifesto


SEO isn’t some dark art practised by a hidden group of individuals. SEO is complex, ever changing but completely explainable. SEO expertise is both the ability to implement SEO and the ability to explain it to others in a way they understand.

We pride ourselves on honesty and transparency and want our clients to question and learn from us throughout our work together. We work within Google’s guidelines to ensure maximum benefit for our clients with minimum risk of Google misinterpreting our actions. If you are looking for black hat SEO, we are not the agency for you.

We focus on 2 key areas when performing SEO work for clients, brand and customer. For us SEO is always about building an online brand with the aim of having people search for you directly within search engines. Search engines are just another type of customer with very specific shortcomings and needs.

In terms of customers, meeting their needs and aligning your business goals to those needs is paramount to success. Understanding intent, competitor offering, buyer psychology and more all leads to customers who are happy to convert now and in the future, and recommend you to others.