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Help Topics
Analytics
3 Articles
How to set up GA4
I’m seeing major discrepancy between Facebook & GA – why could that be?
I run an online fashion business. How can I track my performance using Google Data Studio?
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Creative
3 Articles
How to build a stand-out brand
What are distinctive assets?
Why is branding important?
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Digital PR
8 Articles
How can I build a media list that gets me publicity?
How to send effective outreach emails
My outreach emails aren’t getting responses, how can I improve my chances?
How can I effectively measure the success of my Digital PR campaigns?
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Influencer Marketing
4 Articles
How effective is influencer marketing?
How to pick the right influencers for my brand
How to track the performance of influencer marketing
What’s the best way to reach out to influencers in the lifestyle niche?
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Paid Social
11 Articles
How much does it cost to run a paid social campaign?
How should I split my budget between prospecting and retargeting?
How can I increase the ROAS of my Facebook campaign?
What are the benefits of paid social media marketing?
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PPC
4 Articles
Should I bid on my brand name?
Why should I use PPC advertising?
What is the Google Display Network?
What is Quality Score?
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PR
3 Articles
How to write the perfect press release
Is my story newsworthy?
I’ve been affected by some negative press online including negative reviews, how do I turn the reputation of my brand around?
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SEO
7 Articles
Do HTML sitemaps matter anymore as much as they did?
Why is Google not indexing my website?
How important are keywords to SEO and how do you measure their success?
What are some of the best tools for keyword research?
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Social Media
3 Articles
How do I humanise my brand on social media?
How do I keep my brand relevant on social media?
What tools can I use for social media management?
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Strategy
5 Articles
What are some behavioural nudges that I can use in my marketing?
What if my brand doesn’t have a USP?
What are the important things to measure about my brand?
How can I make my brand stand out and cut through in a crowded market?
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