Client - IHG
Scope - Internal Communications
So do talented employees.
That’s why IHG asked us to launch their global employee engagement survey.
And improve their staff retention levels.
So we got busy scribbling.
Creating a campaign that encouraged staff to share their opinions and experiences of working at IHG.
With a pencil as a universally understood icon to symbolise the power of words, our work ran across 30 countries.
Gaining an impressive 97% participation rate.
11% higher than the global benchmark set by Aon.
Employers, take note.